What's the story?
Launched in 2019 - we are just getting started!
Eqcouture; The Name. I think this one is pretty much self explanatory for us equestrians! However, I wanted a short single word name which sounded feminine and quality at the same time, so I combined the 'Eq' from Equestrian with the word 'Couture' meaning - the designing and making of fashionable clothing to correct specifications, requirements & measurements!
The logo; This one is more personal to me, I created this to represent a number of things. The horse head - the passion, the 'C' which is also a moon crest symbolises one of my horses 'Luna', the crown representing women and my main horse and if you look very closely you will see an Irish Shamrock, this symbolises my roots and my love for Irish horses.
Being an equestrian myself and spending 95% of my time in riding wear. I decided to start this brand with riding leggings after years of good old fashioned everyday jodphur wearing. I knew regular riding wear had moved on (just not me yet!) and had seen various brands out there produce riding leggings but they were either way out of my price range or under quailty and thin material. I was sure there must be an in between for everyone to enjoy and feel great in, which is where the first product 'Bodyforming Siligrip Riding Leggings' came from.
Since then things have moved SO fast, we now have a huge range of Riding Leggings & Base Layer sets as well as Riding Gloves, Socks & more recently, coats and jackets. We have taken our time on every product to ensure it is of high quailty and craftsmanship.
I hope you love your Eqcouture product as much as me!